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Find the Right Virtual Match

Thursday, May 14, 2009

When you're looking for freelance help, know what you need and be sure you're comfortable with the person you choose.



By Lesley Spencer Pyle
updated 1:00 p.m. ET, Wed., May 13, 2009

Most of us know that even if you have the time, you simply can't do it all. Most business owners need to call in additional help at some point, whether it's for legal advice, web design or virtual assistance to handle marketing or e-mail backlog. Finding the best freelancers or off-site employees isn't easy, and you want to be confident you're getting the services you need for the right amount of dollars.

Decide What You Need
It's frustrating for you and the freelancer you're interviewing if you aren't clear about what you need. Be specific. You don't just need help with your bookkeeping; you need last year's accounts reviewed, and then you need help setting up this year's books. You don't just need help marketing; you may need assistance evaluating your current marketing efforts and recommendations for the future. Perhaps you want someone to manage all social media marketing efforts. Or maybe all you need is to have a simple press release written.

Find the Right Source
There are a variety of sites to choose from, including eLance.com, oDesk.comand hiremymom.com. Keep in mind that each site attracts different types of freelancers. You may find it easier to work with a single site once you become familiar with it.


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